Blogs

Many people wonder if social media is really worth all the time and effort. The truth is, yes, social media is time consuming but yes, there are enough success stories to ignore it completely.

Inc. Magazine offers methods for improving your company reputation.

From the article:

This month, both Twitter and Facebook have announced support for location based services. This means that the websites will enable users to use GPS to identify their location.

Last week in the Wall Street Journal, there was an excellent article about employees are using social networks at work, and getting into trouble.

From the post:

"Last year, business owner Paige Darden stumbled upon an employee's MySpace profile saying this person was planning a two-hour lunch because her boss was out of the office.

"I recently “liked” a story about five people dying in an explosion in Connecticut.

I didn’t actually “like” the fact that five people had died in a terrible accident. Technically, I didn’t even “like” the story — I found the reporting and writing informative and the narrative engrossing, but not the contents of the piece. On Facebook, however, the only option I had to tell people I had read the article was to either add a comment or press the little “like” button that appears at the bottom of everyone’s status update.

According to a recent study by Nielsen Company, the consumer created commercials that aired during the Super Bowl, were among the favorites.

Lifehacker had a great post explaining the differences between the most popular (in the news) social networks, and which ones you should focus on.

According to a new study by the University of Pennsylvania and outlined in the New York Times, people are more likely to email articles illustrating good news over bad. This is contrary to what many believed, given that the local television news seems to talk mostly of bad news.

From the report:

It seems like everything is going mobile. Video is no exception. YouTube, the worlds largest video sharing site, began running mobile advertisements last week.

From the report on Mashable:

CNN sees Facebook as a major competitor, according to CNN President Jon Klein. As people turn more to social networks for the latest news, Klein is worried that CNN will no longer be the most trusted source for news.